History
From candy makers to
advertising experts
Did you know that JUNG made its first attempts at making sweets back in 1828? And that the first candy museum in Germany was opened by JUNG? Join us on a short journey through the exciting company history of JUNG.
1828 – The beginnings of JUNG
JUNG made its first attempts to discover the sweet secret of making sweets back in 1828. What started out as a small-scale confectionery manufacturer developed into a company with a wide and innovative range of products.
The breakthrough:
launch of promotional sweets
The first steps towards classic promotional sweets were taken by former Managing Director Walter Kühlbrey. With his idea of offering sweets in individually printed wrapping paper, he set the right course for the traditional company. It is also thanks to him that JUNG was able to open Germany’s first candy museum in Kleinglattbach in 2000.
2000: The first candy museum
in Germany
Another highlight in the company’s history is the opening of Germany’s first candy museum in Kleinglattbach in 2000. This special museum is a place where visitors can discover the world of sweets and gain an insight into almost 200 years of company history and sweet craftsmanship.
Today: A strong brand with bite and almost 200 years of experience
Sweet or salty, solid or liquid, healthy or sinful – we know all your wishes – at least the ones with a bite. Because we have already fulfilled so many. With our very own creations, as well as with popular branded products from well-known confectionery and snack manufacturers. With ever-popular classics or with completely new, individual surprises – suitable for the respective brand. Or with vegan and fair trade products. But they all have one thing in common: they all have almost 200 years of experience in taste and advertising impact – and therefore that certain bite for your business. Because we believe that brand appeal is not created through logic, but through sensory perception. And that no advertising mix is complete without taste marketing.
